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Facebook and WhatsApp: their use increased by more than 50%



Facebook and WhatsApp: their use increased by more than 50%

Facebook and WhatsApp, the two most used messaging apps by us Italians, have seen their use increase over 50%.

In this period of forced quarantine where we are all busy staying inside our homes, in addition to video services such as Netflix, Disney + And Amazon Prime Video which have undergone a notable increase in “plays”, even messaging apps have seen a considerable boom in data traffic. On the other hand, having to stay away from each other, the only way to stay closer is precisely that of chats or phone calls. Facebook And Whatsapp, in this, they are certainly the two services most used by all Italians and beyond.

Through a post released on the official blog, Facebook has released its numbers relating to the increase in the use of the app in these days of quarantine. Many of the countries affected by the epidemic, in fact, reported a 50% greater increase in the last month alone. WhatsApp, on the other hand, has seen the number of video calls and voice calls double. These are the data of our beautiful country:

Even the Stories, used on both platforms, have increased considerably over the past month. On the other hand, the revenue generated by advertising decreased although the accesses increased.